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Breaking Golf’s Stuffy Rules with The Yard’s Laid-Back Brand

the yard 

Services we provided

The Challenge

Rebrand golf with an emphasis on fun and accessibility. The Yard needed a playful, non-traditional identity that reflected their mission to make golf casual, enjoyable, and open to everyone.

Our Approach

We ditched the golf course clichés and brought in bold typography, cheeky taglines, and vibrant imagery. From the logo to the merch, every design element screamed “no rules, just fun.”

The Results

The Yard transformed golf into a laid-back, approachable experience that resonated with a younger, fun-loving audience. Memberships and attendance surged as people flocked to “golf their way.”

Why it Worked

We tapped into the culture of fun and relaxation, designing a brand that breaks down barriers and invites everyone to grab a club and join the party.

the yard earns honorable mention at C2A

award winning brand

h2o Creative Group received an Honorable Mention in Branding – Brand Identity for The Yard: A Laid-Back Branding Experience. This project redefined traditional golf branding with a fun, approachable identity that captures the spirit of good times and great swings.

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How We Hatched a Fresh Look for Southern Roost

southern roost

Services we provided

The Challenge

Develop a unique and memorable brand for a fast-casual chicken restaurant franchise serving breakfast and lunch in the Southeast. The brand needed to reflect its Southern charm while standing out in a saturated market.

Our Approach

We leaned into Southern hospitality’s flavors and feelings, crafting a warm, rustic, and playful brand identity. From logo design and brand identity (gift cards, business cards, etc.) to wall murals, menus, website design, and social media strategy, we ensured every touchpoint was steeped in charm and authenticity. By incorporating thoughtful elements like food packaging design, photography, merchandise, and exterior & POP signage, we made Southern Roost not just a restaurant but a true community staple.

The Results

Southern Roost launched with a distinct brand that resonated with customers and made a strong impression in the fast-casual dining world. They now stand out as a fresh take on Southern comfort and are slated to open more restaurant locations in the near future.

Why it Worked

Our strategy combined rustic Southern aesthetics with modern design elements, creating a brand that felt both familiar and innovative—a winning recipe for success.

h2o wins big at C2A

award winning brand

h2o Creative Group proudly took home a 2024 C2A Award for Retail Branding with the Southern Roost Restaurant Launch. This project brought Southern charm to life through bold, modern branding and a seamless customer experience.

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Secure Your Email with DMARC Management Services

At h2o Creative Group, we understand the critical importance of securing your email communications. That’s why our DevDen Team is excited to offer comprehensive DMARC (Domain-based Message Authentication, Reporting & Conformance) management services, designed to protect your domain from email spoofing, phishing attacks, and other cyber threats.

What is DMARC?

DMARC is an email validation system that protects your company’s email domains from being used for email spoofing, phishing scams, and other cybercrimes. DMARC allows email domain owners to protect their domain from unauthorized use, commonly known as email spoofing. The protocol uses SPF (Sender Policy Framework) and DKIM (DomainKeys Identified Mail) to ensure emails are authenticated before reaching their destinations and provides robust reporting mechanisms to domain owners.

Why Choose h2o Creative Group’s DMARC Management Services?

Expert Setup and Configuration: Our DevDen Team specializes in the correct setup and fine-tuning of DMARC records to align with your organization’s email authentication practices and security policies. We handle the complexities so you don’t have to.

Continuous Monitoring and Reporting: Stay ahead of attackers with our continuous monitoring services. We provide detailed reports that analyze your email traffic and highlight potential security threats, allowing you to respond promptly and effectively.

Enhanced Email Deliverability: With DMARC correctly implemented, you’ll see an improvement in email deliverability rates. Emails verified by DMARC protocols are more likely to reach your customers’ inboxes, ensuring reliable communication.

Protect Your Brand Reputation: Safeguard your brand from being exploited in phishing scams. Our DMARC services help maintain your brand’s integrity and build trust with your customers by ensuring that only authorized emails reach their inboxes.

Compliance Assurance: Many industries are required to meet specific regulatory standards related to data protection and privacy. Our DMARC services help ensure that your email practices comply with these regulations, reducing the risk of costly penalties and legal issues.

Get Started Today

Don’t let your business be vulnerable to email-based threats. Contact the h2o Creative Group’s DevDen Team today to discuss how our DMARC management services can add an essential layer of protection to your email systems. Protect your domain, safeguard your reputation, and enhance your email deliverability with our expert DMARC management services.

Call us at 912-275-7846 or email us at info@h2ocreativegroup.com for a consultation and take the first step towards secure email communication.

Web Development

hognbones

Smoked slow. Piled High. Marketing to perfection.

We know what we like. We like good food. We like companies that value relationships. We like creative freedom. Now, find us a company that nurtures creative relationships and also has good food? Well, we just found love.

Services

This love story begins with h2o creative group on a mission to connect with an existing business that we knew had a great product, lots of potential, and leadership we wanted to grow with. Hog-N-Bones was at a point where we could help build their brand and marketing efforts to reach the next level, rivaling national brands in their market. 

We were challenged to lift this existing brand from a local restaurant to a national chain, all the while keeping their all-American, BBQ joint vibe. We needed to solidify their voice: Masculine, rooted, handmade/handcrafted, and local. 

Our brand direction, design and photography put Hog-N-Bones on the same stage with national restaurant chains as far as overall look, consistency and brand cohesiveness. Areas like traditional marketing and branding, digital marketing, and social media grew as their franchise did. New locations are popping up throughout the region and more are in talks to get the smoker fired up. Hog-N-Bones has more than doubled their physical presence since committing to their branding journey with h2o creative group and they continue to grow and evolve.

“While the competition had chosen a clean, simplistic menu, we developed a visual expression that would emphasize real-food, intentional service, soulful people, rustic-chic ambiance and powerful like an ole days’ cattle mark.”

– Anne Goodstein, Creative Director


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Webster’s Christmas Tree Farm

Website design built
on tradition

What do you get when you mix a local family business, creative freedom, and the magic of Christmas? The most festive website in h2o holiday history. 

Services

illustration, brandingidentity, social media

Harold and Jackie Webster came to us for seasonal social media management, updated photography, and a new website that embodies their family business of over 40 years. 

The website needed to not only show off the spirit of Webster’s Christmas Tree Farm but have the capabilities for customers to pre-order trees and wreaths. They wanted the redesign to be cleaner, easier to navigate, and up-to-date with the changing seasons. Our Web Project Manager & UI/UX Designer, Morgan Rooks, was the obvious choice for the job. 

The Websters challenged us to provide an ideal user experience for their customers, as well as a fully operational store. Above all, the website needed to include family, memories, and the overall vibe of the Websters. Yes, that included a guest appearance by Beau (IYKYK).

With research, planning, design, and a lot of artistic direction, Morgan found an ideal solution for their website and online store. Always thinking ahead, she designed the website to grow with the family and the business. As holiday seasons approach, changes and additions will be an easy task for us while the Websters focus on the farm. 

Visiting the Webster’s Christmas Tree website has become more than just getting directions to the farm. It’s an experience on its own. The website is a gateway to the holiday hype customers will find at the farm. It’s a collection of memories that lead others to make their own. Traditions start at Webster’s. 

By combining the client’s needs as well as wants for a more family and memory-based design, we created a story/memory book feel that puts the user in the middle of their own future memory by choosing Webster’s.”

morgan rooks – designer


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Graphic Design, Photography, Web Development

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